Unibet betting is one of the few online gambling sites to be established in the late 90s, and it came into being in 1997 through Anders Ström. Unibet betting now operates under Platinum Gaming Limited and is fully licensed by the UKGC. It’s one of the betting sites to first start as an online sportsbook and later expand into casino games. If you’re familiar with the UK betting scene, it’s almost impossible not to have heard about Unibet because it is popular for providing top UK and international sports with some of the most advanced market coverage. Its features are advanced, and odds are some of the most competitive in the industry.
In this review, you’ll be learning about Unibet’s sportsbook, bonuses offered, odds competitiveness, mobile apps, betting features, and customer service. At the end, you should get a full picture of what to expect, what works well, and where it may fall short.


Unibet Sports’ catalog is great compared to newer bookmakers in the industry, but we’ve seen that the sports offered are UK punters’ favourites, and we find the odds competitive. Unibet features are very advanced, with their mobile apps being some of the best you’ll get out there.
If football betting is your game, then we recommend you try out Unibet football. They offer some of the most competitive odds in the UK market, and we were able to place bets on top football leagues like the Premier League, Champions League, Serie A, La Liga, and many other local and international matches. If you’re new to betting, we recommend trying out Unibet pre-match markets, where you can bet on who wins or draws before moving to more advanced markets like over/unders, handicaps, correct scores, first goalscorer bets, and even specials. For more advanced players like us who want to build safe accumulators or chase that big price on a scorecast, there are plenty of options to select from before the match starts.
If you love more sophisticated types of bets where you can participate as the match is being played, there’s the in-play betting option. Unibet regularly updates the in-play betting odds to allow you to jump on markets. We found options like next goal, total goals, or even who gets the next booking. Another advanced feature we discovered on the sportsbook sections is a live streaming option for many matches. With the live streaming option, we were able to watch live games and place in-play bets without switching screens. Do you like boosted odds? If you do, then Unibet is the perfect place to get your odds boosted. They offer promos like Acca Boosts and price boosts on football games.
Every experienced UK punter is familiar with horse racing because it’s a popular sport in the UK. While checking the Unibet horse racing section, we found some of the top races in the UK & Ireland and international classics like the Kentucky Derby. They’ve got one of the best horse racing markets out there, and it contains basic and advanced markets like win bets, each-way bets, accumulators like Yankees, and ante-post betting on big events such as Cheltenham or the Grand National. To give you even more value for your bets, Unibet offers Best Odds Guaranteed (BOG) on all UK and Irish races.
We also found that on top of the competitive odds, Unibet provides detailed racecards with horse form, jockey stats, and track information, to help you make more informed picks. What is horse racing without live streaming? There’s no way people enjoy that; that’s why Unibet has integrated a live streaming option to allow you to watch the races in real time while tracking your bets. Another commendable thing about Unibet is their handy cash-out and bet builder tools. It gives you the liberty to build your own bet and cash out your winnings when needed. The types of races and markets you’ll find on Unibet racing include:
While testing the golf games and bet types, we found in the golf betting section that different tournaments are scheduled for the whole year. The tournaments available on Unibet sport betting are the PGA Tour, DP World Tour, LPGA, Sunshine Tour, and the big Majors like The Open. There’s also the team event you can get involved with, like the Ryder Cup, Presidents Cup, and Solheim Cup. Golf tournaments are happening globally almost every week, and Unibet covers many of those markets.
In terms of markets, we tested and found options like outright winner and each-way bets that pay if your golfer finishes in the top places. There are other options like first-round leader, winning margin, correct score, and player matchups in events like the Ryder Cup. In addition to the pre-match betting, there’s in-play betting options where you can place a live bet, like hole by hole. There’s a lot you can participate in the Unibet golf betting market. We recommend it for their numerous tournaments and bets. There are usually specific bonuses for golf tournaments, and that can really give you an edge if you take advantage of them. Always check the promotion page of the sportsbook for golf betting special promos.
In our review, we found top games such as the NBA and WNBA for the USA and top European leagues like EuroLeague, FIBA Champions League, and EuroCup. There are also lots of international clubs, club friendlies, and even college competitions you enjoy playing.
Some of the types of bets we found in our review of the basketball games are moneyline (match winner), spreads, and totals, like over/under points for a team or both teams combined. In addition to the already stated bets, there are provisions for betting on specific players; you can bet on points, rebounds, assists, handicaps, and many other side markets. If you’re an advanced player and like to bet after the match starts, there the live betting and streaming options to let you follow the games as you place your bets.
In addition to football, horse racing, golf, and basketball, Unibet also provides other top sports you can bet on. Here is a comprehensive list of all of the sports you’ll find in the sportsbook:


Unibet offer multiple bonuses and promotions for new and existing players. Some of the bonuses you’ll find on the Unibet website and mobile apps are:
The listed Unibet offers are not an exhaustive list of the bonuses offered by Unibet; there are other bonuses that are time-based and sport-specific on the sportbook. To get the full promotions, especially for specific sports, visit the promotion page of Unibet.
The welcome bonus is to be used within 7 days of registration, and once settled, the £20 Bet Builder free bet will be credited into your bet account, and you can place pre-match and in-play bets. One last thing about the free bet is that you must wager it on a minimum of 4 selections, while the £20 Casino bonus appears the next day.
We found some sports restrictions on the Unibet offer for new customers. The bonus cannot be used on racing, greyhound, trotting, or virtual sports. We really think the requirement for the welcome bonus is a bit high compared to other bookmakers. Unibet can do better with the minimum selection; most top sportbooks require just 1 minimum selection. But if the sports you prefer betting on are not among the restricted ones, then you can proceed with the welcome bonus.
In addition to the Unibet free bets as a welcome bonus for new customers, Unibet also offers other bonuses that existing and new players can benefit from. Here’s a list of some of the available bonuses on the Unibet site:
We found that Unibet usually has multiple ongoing promotions for regular players. Most times, the bonuses are sport-specific and have a time limit. If you want to know the complete bonuses available, you should visit the official site and don’t forget to read the terms of the promotions..
We checked the bonus and promotion page of Unibet and found that they do not currently run a loyalty or VIP program for sportsbook users. The lack of a loyalty program may be due to the high number of promotions on the sportsbook. Loyalty programs are usually meant to commit punters to aim higher and enjoy better limits.
We registered and found the registration process to be less than 5 minutes to complete. To register, follow this process.
There are different payment methods available on Unibet. You’ll find Card options, Transfer, Mobile wallets, and so on. Here are the payment methods and typical times it’ll take to process transactions:
Every one of these methods has its specific deposit and withdrawal limits as well as deposit and withdrawal speeds. For fast withdrawals, we recommend using Apple Pay, but if you want to make large withdrawals, you should go for the bank transfer option. It may take time, but it’s great for large payouts. Maximum Unibet withdrawal time is around 5 days, and from our review, Unibet minimum withdrawal is £5 across.
Unibet has set betting and deposit limits to balance accessibility with responsible play. Here’s a breakdown of the main limits:
Having tested multiple sportsbooks, Unibet definitely has a very good minimum bet limit compared to many bookmakers out there. Their limits are commendable; they’re one of the best you’ll find around.
If, like many punters, you like to bet on mobile apps, then the Unibet app has got that covered. They have invested heavily in creating mobile apps that are compatible with Android and iOS devices. The apps on App Store and Google Play Store both have a 4.1-star rating out of 5 stars, which is quite impressive for a sportsbook. The Unibet iPhone app is about 355 MB on the App Store, and it only works well on iOS 16.0 and later. While on the Google Play Store, the Unibet Android app weighs 41 MB and requires a minimum of Android 7.0 to work fine.
As long as your device meets the minimum requirements, the app will be responsive and you won’t have any issues accessing all markets available, placing bets, and managing your account. Navigation on the mobile apps is as easy as the website navigation, plus the sports and events are neatly organised on the apps. We tested the live betting and streaming features of the app and found it to be very responsive and without any issues. The live bets we took turned out fine, and we didn’t encounter any issues. You can also make deposits and withdrawals securely via the mobile apps using the same payment methods available on the website.
We found features like cash out, bet builder, and all of the promotions available on the site. Other standout features available on the app are the push notifications to keep you updated on games. Our overall experience testing the app is pleasant, and we noticed that the app lags on mobile devices that do not meet the minimum specifications as stated on the Google Play Store and Apple Store. For the best experience, use a device that meets the requirements.


There are several ways you can contact Unibet if you have an enquiry or complaint. Here’s a list of the customer support you’ll find on Unibet, as well as what languages they operate in:
The available customer support on Unibet is live chat, FAQ, and via social media. For a sportsbook that has been around for that long, we expect to see options like telephone for easy access, but since it’s not available, you can just make use of the live chat or FAQ section. The language available on the Unibet website is English, and there’s no visible option to change the language.
Unibet has been around for a while, and that has not come with notable awards and recognition. They have received several prestigious awards and recognitions from top industry-recognized bodies. Some of the awards they’ve received are:
One of the things we advise punters like you to do is always look out for the awards and recognition a bookmaker has received. The recognition means they are reliable and can be trusted to provide you with top-level betting service.
Unibet is among the easiest and detailed betting sites we’ve reviewed in a while. It has a clean layout, with a green header and a rich mix of green and white dominated interface. The sports catalogue is easy to scroll through as it is arranged in alphabetical order. When we opened the sports, we found upcoming and live events already taking place, and odds and markets clearly displayed beneath the teams. If you ever have any issue finding sports, teams, and leagues, there are filter and search tools that help you narrow down the many options and give you just what you’re looking for. We find the registration process to be really simple and fast; we’ve stated the process in this article; you can check to confirm. The registration process usually needs basic details, verification of identity, and once you’re past that, you can jump right into placing bets.
When we tested the mobile app, we discovered that the mobile site and app carry over much of the same design from colours, fonts, and menu layout, so if you’re familiar with the website, you shouldn’t have any issue operating and placing bets on the mobile site. Other features we tested are the live-betting and in-play markets, and we can affirm that they are easy to find when you click on sports with these features. One area we found frustrating was the logging in; when we tried logging in, we were taken through a series of bot verification steps.
Also, while there are numerous promotions on the sportsbook, we find the wagering requirement for the welcome bonus to be a bit high. Our overall take on Unibet is that they are reliable, their designs are great, and the sports are equipped with relevant markets.
Unibet has a robust responsible gambling tool to help you gamble within safe means. The responsible gambling tools available on Unibet are:
These tools have helped thousands of people to get back on their feet, and we recommend them for any struggling punter. Just in case you need more attention beyond these tools, Unibet has partnered with brands that ensure responsible gambling. You’ll find the list of responsible gambling partners on their website or mobile apps.