Ladbrokes is a UK-licensed sportsbook that was founded in 1886. It is considered to be one of the oldest sportsbooks in the UK betting industry. It holds a licence from the UK Gaming Commission and operates online and via retail betting shops across the UK. With decades of experience offering betting services to players, they offer a very comprehensive sports games with thousands of markets you can bet on. They also have one of the strongest horse racing sports in the UK and in many parts of the world.
Ladbrokes’ odds are industry-standard odds, and they have a dedicated mobile app that makes sports betting easier. In this review, you’ll learn everything you need to know about the sportsbook coverage, promotion, and customer support, among others.


Ladbrokes is one of the UK’s top sportsbooks, and they are known to offer standard sportsbooks and markets. The notable features you’ll find on Ladbrokes sportsbook include:
You will find a wide sports betting market on the Ladbrokes website. You can place bets on markets such as the moneyline, spreads, player props, and special markets. The live betting section updates odds in real time as the match goes on. Other features you’ll find include live streaming for popular sports like football, tennis, basketball, and horse racing.
Football is one of the main focuses of Ladbrokes’ sportsbook, and they cover major football leagues such as the Premier League, FA Cup, and Championship, as well as major international tournaments including the Champions League, Europa League, World Cup, and Copa América.
The pre-match betting option on Ladbrokes sportsbook contains multiple betting options players can select from. Some of the betting options include win/draw/win, Asian handicaps, over/under goals, first goalscorer, and correct score. For the live games market, the odds are refreshed every few seconds to give players the chance to react as the match unfolds. The in-play market contains options such as the next team to score, total corners, and player performance bets. To add to the comprehensive betting options, Ladbrokes has also included betting features such as the Bet Builder, Cash Out, and match trackers. They also offer a live streaming option that allows players to watch matches and bet at the same time.
Ladbrokes covers a lot of the market and offers industry-competitive odds. In my opinion, Ladbrokes has one of the best football betting markets in the UK. Their system is designed to welcome new players and retain existing ones. If your preferred game is football, consider taking advantage of the multiple betting options and odds offered by Ladbrokes.
Ladbrokes’ specialty has always been horse racing since its inception, and they have dominated the scene for decades. You’ll find on the horse racing sportsbook section options such as Daily racing, Cheltenham, Royal Ascot & Grand National
Ladbrokes covers the daily UK and Irish races along with many international events. You can place bets on popular markets such as Win, Each-Way, Forecast, and Tricast, and ante-post betting. Another feature you’ll find on the UK and Irish races is the Best Odds Guaranteed (BOG) option. If the official Starting Price is higher than the odds you placed, Ladbrokes will pay you the bigger price. Plus, they offer live streaming with real-time odds that you can follow.
To make betting on horse racing easier, Ladbrokes provides players with detailed racecards with form guides, entries, and race details so they can bet with confidence. There’s also the option to build your racecard, where you can combine up to 10 races into a single accumulator for bigger potential payouts.
If you’re a gold lover, Ladbrokes has got you covered. They have plenty of betting options you can place bets on, and they cover all the big tournaments like the PGA Tour, The Open Championship, and the Ryder Cup. Examples of the types of bets you can place on golf sports include outright bets where you select who will win, and each-way bets that’ll pay out if your chosen player wins or finishes in the top spots. There are also other markets for Top 5, Top 10, or Top 20 finishers, round leaders, and even fun specials such as bets by nationality. If you like the excitement that comes with live betting, Ladbrokes also has an in-play betting option that allows players to react and bet as the tournament unfolds.
Another golf betting feature many golf lovers enjoy is the enhanced each-way bets option. It’s present in big events like the Majors or the PGA Tour. Instead of the usual terms, they often pay out 8 or even 10 places at 1/5 odds.
The combination of different markets offered by Ladbroke makes it a major sportsbook for the golf market. The options are flexible and large enough to accommodate all types of players. I recommend the golf betting market at Ladbrokes.
Ladbrokes covers a large basketball market. You’ll find big leagues like the NBA and the EuroLeague on the sportsbook. Markets you can bet on include options like the moneyline, spread, and totals. If you’re the type who likes more variety, there are also options such as player props. For the long-term betting market, you’ll find outright markets where you get to bet on who will win a tournament. If you like to place bets as the game is happening, there is an in-play betting option available on Ladbrokes to enable that. Other features you find are the live streaming feature. With it, you can watch all the available NBA and top leagues as they’re happening.
Ladbrokes offers odds boosts on selected basketball events, especially during the NBA playoffs, to give you extra value on your bets. If you’re looking to watch as the game unfolds and place live bets, there are plenty of in-play options available on Ladbrokes. The sportsbook is reliable for basketball bets, and you won’t have any issues placing bets on basketball matches, whether live or before the match starts.
Ladbrokes sportsbook is equipped with world-class sports games. The options are not limited to football, horse racing, golf, and basketball. Other options available include:
Ladbrokes offers a range of bonuses for new and existing users, from welcome packages to ongoing promotions.
When you check the promotion page of Ladbrokes, you’ll find all of the promotions offered by the sportsbook. Some of the offers are time-bound, while others do not have a limit.
The free bets you receive can be used to place bets on various sports and markets. You can not use the free bet on Virtual Sports markets, Tote, or Pools, which is a more flexible option compared to many sportsbooks. The free bet must be used within 7 days of being credited to your account, and you can only cash out winnings from the free bets.
To get the full terms and conditions of the welcome bonus, you can visit the promotion page of Ladbrokes.
Ladbrokes doesn’t just have offers for new customers; they also keep existing players engaged with ongoing promotions. Other offers you will find on Ladbrokes include:
Other promotional offers are linked to the casino section. You can check the official website to get all the offers currently ongoing.
Ladbrokes has a loyalty program called LadBucks. In this program, you can earn LadBucks by joining free daily games, slot contests, or live casino challenges. The points gotten are not real money, but you can spend them in the LadBucks Store to get free bets, spins, or casino bonuses. The free bets can be used in the sportsbook section of the site. The points don’t last forever. They usually expire by the 15th of the following month.
Registering at Ladbrokes is not difficult and would only take you about 2 minutes to complete. The process includes:
There are multiple options available for you to deposit and make withdrawals on the Ladbrokes sportsbook. Options available include bank cards, e-wallets, and modern payment solutions. Deposits speed varies by method but is typically instant, while withdrawal speed depends on the method chosen. Below is a breakdown of the main deposit and withdrawal methods available at Ladbrokes in 2025:
Each of the payment methods has different limits and processing times. If you want a large payout, you should consider using Trustly. If you want to get a small payout with speed, I recommend Apple Pay.
The deposit and withdrawal limits at Ladbrokes sportbooks depend on the payment method and player level.
Ladbrokes has multiple payment methods, are their limits are reasonable. When choosing a payment method, consider the maximum amount you can withdraw per transaction, and if you require a much higher limit, you may need to get the VIP badge.
You will find the Ladbrokes mobile app for download on the App Store and Google Play Store. The app has a 4.4-star rating on Google Play Store and a 4.7 rating on the App Store. Many users have testified to the high-quality live streaming option of the mobile app and the smooth live betting. Other features you’ll find interesting are the personalised notifications option, quick bet slip, and Cash Out features. The app is easy to use, and the interface is well optimized to load quickly. If you’re considering a faster way to bet on Ladbrokes, you should use the mobile app. It has seen a tangible upgrade from the previous version, which lagged. More work has been put into the new versions, and you won’t have any issues with them.
I tested Ladbrokes’ football betting markets to check the Return to Player (RTP). I took samples of matches from different leagues, and the RTP came out at around 93 to 94%, which means Ladbrokes’ margin is roughly 6–7%. This is consistent with what you’d expect from a top sportsbook.
I also tested Ladbrokes’ basketball betting markets and focused on the NBA games. The results showed an average RTP of about 94%, which means the margin is roughly 6%. This makes Ladbrokes’ basketball odds fairly strong, especially for competitive games like the NBA. Both football and basketball RPT show that Ladbrokes has a consistent payout percentage across major sports. If you’re considering a sportsbook with decent RPT to place your bet, I recommend Ladbrokes.
Ladbrokes has multiple channels for customer support. Though their response time varies, you can find convenient options to contact Ladbrokes and get a response quickly. The customer support available includes:
Ladbrokes’ sportsbooks’ most active customer support is the live chat. If you encounter any issues and need to contact customer support, you should use the live chat option; you’ll most likely get a response faster.
The available languages on Ladbrokes sportbooks is English.
Ladbrokes has been around for a while, and that has come with a number of industry awards in the betting world. In the year 2025, Ladbrokes was named Best Politics Bookmaker in the first-ever Oddschecker Endorsed Awards. In the year 2022, it also received an award for the Best Bingo Site at the WhichBingo Awards, and earlier, in 2018, the Ladbrokes Coral Group was awarded Best Corporate Governance Gaming Industry Europe by CFI.co for its ethical and transparent operations.
On the retail side of business, Ladbrokes staff have also been recognized, with shop manager Stacey Carnell winning Betting Shop Manager of the Year in 2023, which makes it Ladbrokes’ fourth such win in just eight years. And their most recent partnership was signed in August 2024 with Liverpool.
My overall experience using Ladbrokes on both the website and mobile app has been enjoyable. The sportsbook has a modern design, mainly dominated by a red and white design, which gives it a professional look. The layout is well-organized, and it is easy to browse through different sports and betting options.
The registration process is quick, straightforward, and secure, with Ladbrokes following strict UKGC rules to protect players. The site is fully responsive, and the mobile app works on most devices without issues. The site has been properly optimized so that features like live betting and live streaming run without any issues and give players a convenient gaming experience.
Ladbrokes is a strong advocate of responsible gambling. When registering, one of the steps involves setting a deposit limit for either daily, weekly, or monthly. This is to ensure that you have a budget for gambling and that you don’t go over it. They are partners with reputable brands like GamCare and BeGambleAware to provide support and advice for players struggling with gambling addiction. There’s an option to set personal limits so that you stay in control and have access to professional help when needed. Responsible gambling tools available on Ladbrokes include:
Ladbrokes provides players with links and phone numbers to professional organizations that provide guidance and support for problem gambling. This approach shows that Ladbrokes is committed to player well-being.